In today’s world, marketing campaigns are increasingly more sophisticated and complex. They typically utilize multiple channels and media (print, email, web, phone calls, text messages, etc.), and span over multiple phases (test A/B marketing campaigns, promotional postcards, follow-up email or postcards, personalized web pages, etc.). This can make it difficult to correctly read campaign results, whether you are a marketing executive, or a marketing or print service provider.
The need to correctly decipher campaign results is a top priority for marketers, who are expected to constantly track, analyze and refine in order to improve a campaign’s performance. Marketers and the service providers who support them must be able to communicate effectively in “the same language.”
Plug-in to Adobe InDesign
- Store Fronts
Mobile–friendly storefronts are configured as per customer’s brand guidelines. Multiple product personalization editors facilitate the best proofing experience, including 3D rendering. The powerful administrator interface provides granular system configuration with integrated work flows and approvals.